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The Cloud Finance Association Has Been Officially Launched to Revolutionize Cloud Investment Strategies

New association unites finance and accounting experts to enhance cloud investment strategies and maximize value

SALT LAKE CITY– Nov 19, 2024–The Cloud Finance Association (CFA) is proud to announce its formation as a collaborative community dedicated to supporting finance and accounting professionals in maximizing the value of cloud investments. The CFA was founded by three core companies–Squire Technology, LLC; moneta™; and Tanner LLC (collectively referred to as “Founding Partners”)–to address the growing challenges of cloud spend management and empower its members with the tools, knowledge, and resources needed to drive meaningful business growth.

At its core, the CFA is committed to helping professionals make informed, data-driven decisions that enhance financial accountability. With billions of dollars wasted annually due to underutilized or poorly optimized cloud resources, the CFA believes finance and accounting professionals are uniquely positioned to transform these investments into key drivers of business success.

“Our goal is to create a collaborative community where finance and accounting professionals can exchange ideas and share best practices to enhance the financial value of cloud resources,” stated the Founding Partners of CFA in a joint statement. “Together, we can address the specific challenges of managing cloud spend and unlock new opportunities for growth.”

The CFA offers a wealth of opportunities for members to connect, collaborate, and develop new solutions. Through educational events, CPE-qualified conferences, and access to cutting-edge methodologies, members gain the tools they need to stay ahead in the rapidly evolving world of cloud finance.

“Innovation is at the core of what we do,” continued the Founding Partners. “By equipping our members with the latest tools and encouraging fresh perspectives, we foster an environment where professionals can continuously seek out better solutions for managing cloud finance.”

Membership is open to finance and accounting professionals, board members, business owners, or institutional investors with portfolio companies utilizing cloud technologies. In addition, finance and accounting students and professors with an interest in cloud finance are also eligible for membership.

The CFA invites finance and accounting professionals passionate about cloud spend optimization and financial accountability to become part of this dynamic community. Together, they will help shape the future of cloud finance and drive businesses toward greater success.

For more information about the Cloud Finance Association or to become a member, please visit www.cloudfinanceassociation.org. or contact Erin Hudman at info@cloudfinanceassociation.org or +1 ‪(385) 215-9089.

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About the Cloud Finance Association

The Cloud Finance Association is a professional community that empowers finance and accounting professionals to optimize cloud spend and drive financial accountability. Through collaboration, innovation, and access to best-in-class tools, the CFA helps its members make data-driven decisions that enhance financial accountability and unlock the full potential of cloud investments. Learn more at www.cloudfinanceassociation.org.

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